I.         Overall Responsibility

The Sales Officer is responsible for continuous generation of sales revenue from assigned accounts by ensuring consistent delivery of efficient service and maintaining good business relationship with them.

II.       Duties & Responsibilities

1.     Responsible for sourcing new accounts through implementation of SBU’s marketing strategies, plans and programs, and by providing efficient service to achieve customers' satisfaction. 

2.     Conducts regular sales calls/visits to generate new accounts and maintain existing accounts. 

3.     Assists the Immediate Superior in gathering information on new developments in modern trade business which are of interest to customers and the company. 

4.     Monitors and knows competitors' activities. 

5.     Manages all modern trade accounts and monitors all available stocks. 

6.     Checks all modern trade outlets. 

7.     Coordinates and handles merchandisers as well as manpower agency. 

8.     Manages bad orders within acceptable BO allowance. 

9.     Prepares weekly sales report. 

10.  Assists in the conduct of market research and development of marketing plans and collaterals aligned with the general direction of the business unit. 

11.  Monitors progress of sales/revenue of assigned territory and takes necessary actions to achieve target. 

13.  Generates new accounts through aggressive marketing efforts.

Please refer to job description.