Roles and Responsibilities:

• Executing and monitoring digital advertising campaigns on platforms such as Google Ads, Meta Ads, TikTok Ads, YouTube, and others.
• Creating media scheduling and ensuring its timely execution.
• Managing digital assets such as banners, videos, or other advertising content.
• Ensuring campaign performance tracking is functioning correctly through tags, pixels, and analytics tools.
• Analyzing campaign data and generating performance reports.
• Conducting optimizations to enhance campaign effectiveness based on the data collected.
• Collaborating with the creative team, media planning, and third parties (e.g., agencies or publishers).
• Addressing any technical issues that may arise during the campaign execution.

Qualifications:

• Minimum Bachelor's degree in marketing, communications, information technology, or related fields.
• Experience in digital marketing or online advertising (1-3 years preferred).
• Familiarity with tools such as Google Ads, Facebook Ads Manager, Google Analytics, Google Tag Manager, etc.
• Able to analyze campaign data and translate it into strategic recommendations.
• Detail-oriented, organized, and capable of working under tight deadlines.

Required Skills:

• Technical skills related to digital media and data tracking.
• Understanding of digital advertising strategies.
• Data analysis and reporting skills.
• Good communication and team collaboration.
• Familiarity with dashboards and automation tools.