Here's a few points to consider for the ideal candidate:

Educational Background:

Bachelor's Degree in Marketing, Business Administration, Communications, or a related field.

Professional Experience:

• Experience: At least 3 years of experience in marketing, or a related field, ideally in the financial, lending, or service industry.
• Campaign Management: Proven track record of creating and executing successful marketing campaigns.
• Branch Marketing: Experience in supporting or promoting branch expansion is a plus.

Skills:

• Strategic Thinking: Ability to develop innovative marketing strategies to support branch growth and customer acquisition.
• Communication Skills: Exceptional verbal and written communication skills for internal collaboration and customer outreach.
• Soft Skills: Strong interpersonal skills to build relationships with customers, team members, and other stakeholders.
• Technical Skills: Proficiency in digital marketing tools and platforms (social media, SEO, YouTube). Familiarity with customer relationship management (CRM) systems.
• Creativity and Adaptability. Creative problem-solving skills and ability to adapt to a fast-paced, expanding environment.
• Data-Driven: Strong analytical skills to assess marketing campaign performance and ROI.
• Leadership: Supervisory experience with the ability to lead, motivate, and guide a team.

Personality Traits:

• Customer-Centric: Focus on understanding customer needs, especially those of pensioners.
• Proactive and Goal-Oriented: Takes initiative and drives toward achieving business objectives.
• Team Player: Works well in a team and supports colleagues in achieving common goals.

Other Qualifications:

• Knowledge of the Market: Familiarity with the demographics and needs of customers in Metro Manila and Luzon (especially SSS and GSIS pensioners).
• Language: Proficiency in Filipino and English (written & verbal).
• Willingness to Travel: Open to visiting branch offices and potential locations for expansion.

One more thing:

-This role will be crucial for shaping the company's growth strategy, so we can look for someone who is not just qualified but also aligned with our company's mission: "We bring JOY to the lives of our customers."