Responsibilities for DM Specialist/SEO

• Develop optimization strategies that increase the company's search engine results rankings
• Research SEO keywords to use throughout the company's website and marketing materials
• Set measurable goals that demonstrate improvement in marketing efforts
• Monitor daily performance metrics to understand SEO strategy performance
• Efficiently communicate with other marketing professionals to align goals
• Collaborate with others within the marketing department to manage SEO strategy
• Write compelling and high-quality website content, including blog posts and page descriptions
• Update content and website links for maximum optimization and search engine rankings
• Build/manage 10+ social posts weekly across LinkedIn, Facebook, YouTube
• Maintain content calendars and posting schedules
• Create segmented email newsletter campaigns
• Design and execute list growth strategies
• Manage email list hygiene in HubSpot

Qualifications for DM Specialist

• 5 years of experience in successfully developing and executing DMS campaigns
• Understanding of search engine algorithms and ranking methods
• Experience with SEO (5 years) industry programs, such as Google Analytics
• Knowledge of keyword research and data mining tools
• Proficient in Google Analytics, Search Console, and SEO tools (Ahrefs, SEMrush, etc.)
• Able to complete competitive analysis of other companies within the industry
• Excellent written and verbal communication skills (email, phone, etc.)
• Comfortable analyzing high volumes of data on a daily basis
• Familiarity with WordPress or other content management systems
• Experience with other aspects of marketing, such as customer growth and promotion, is a plus

What we offer

At KADAPros Corp., we are committed to providing our employees with a rewarding and fulfilling career. In this role, you can expect:

• Competitive salary and bonus opportunities
• Day 1 HMO plus 1 Dependent
• Sick Leave and Vacation Leave
• Opportunities for professional development and career advancement
• Collaborative and supportive work environment
• Monday to Friday, Hybrid setup, night shift (3 days onsite, 2 days WFH)