*Established brand focused on innovation and luxury service

*Highly professional team, supported department

Clinique de Paris is a leading aesthetics clinic in the Philippines, focusing on hair restoration and skin treatments. With French and Filipino origins, we strive to blend advanced technologies and techniques with award-winning Filipino hospitality. Our clinic has been established for nearly a decade with a strong track record of success, and a growing team. The aesthetics industry in the Philippines continues to grow steadily, and Clinique de Paris is positioned as a premium option.

Key Responsibilities:

• Marketing Strategy Development: Lead the creation and execution of multi-channel marketing campaigns to drive patient acquisition, retention, and brand awareness.
• Brand Management: Define the clinic's unique selling propositions. Ensure consistent and accurate messaging that aligns with the clinic's mission, values, and healthcare standards across all marketing materials and platforms.
• Digital Marketing and content creation: Oversee all aspects of digital marketing, including SEO, SEM, social media, email marketing, and website optimization to enhance patient engagement and clinic visibility. Collaborate with internal teams and external vendors to develop high-quality content such as blog posts, newsletters, videos, and educational materials.
• Analytics and Reporting: Use analytics tools to track the effectiveness of marketing campaigns, and make data-driven recommendations to improve performance and ROI. Conduct in-depth market research to understand patient demographics, competitor landscape, and emerging trends.
• Budget Management: Manage the marketing budget, ensuring efficient allocation of resources and adherence to financial goals.
• Patient Experience: Partner with clinical and administrative teams to ensure a seamless, patient-centric experience across all marketing touch points. This includes community management and managing brand ambassadors.
• Events and Public Relations: Organizing and attending events to represent the brand to potential clients and partners. Strengthening relations with existing clients and ambassadors.
• Team Leadership: Mentor and manage a small team of marketing professionals and work collaboratively with cross-functional teams. Work cross-functionally with marketing, clinical staff, operations, and leadership to ensure brand alignment across all internal and external communications.
• Key Skills Required:
• Strategic thinking & decision-making
• Leadership & team management
• Market research & data analysis
• Digital marketing expertise (SEO, PPC, social media, etc.)
• Brand management & storytelling
• Budgeting & financial management
• Excellent communication & negotiation skills

Key Qualifications:

• Bachelor’s or Master’s degree in Marketing, Business, or a related field.
• 5-10 years of marketing experience, with a proven track record in a senior role.
• Experience in digital marketing, campaign management, and team leadership.

Please refer to job description.