Marketing Executive

The Lake Hotel Tagaytay Inc.

₺14.1-17.7K[Aylık]
Tesis içi - Kavit1-3 Yıl TecrübeÜniversite mezunuTam zamanlı
Paylaşmak

İş tanımı

Avantajlar

  • Çalışan Takdiri ve Ödüllendirme

    Çalışan Tanıma Programı

  • Devletin Zorunlu Sağladığı Faydalar

    13. Ay Ödemesi, Çalışan Kredisi, Pag-Ibig Fonu, Philhealth, SSS/GSIS

  • Sigorta Sağlık ve Wellness

    HMO

  • Diğerleri

    Şirket Sosyal Etkinlikleri

  • Avantajların Avantajları

    Şirket Ekipmanları, Çalışan İndirimi, Ücretsiz yemekler, Spor salonu üyeliği, Park alanı

  • Profesyönel geliştirme

    Profesyönel geliştirme

  • İzin ve İzin

    Hastalık İzni, Tatil İzni

Devamını oku

Açıklama

  • Create and implement comprehensive marketing strategies to promote the hotel's brand, increase visibility, and drive bookings.
  • Oversee digital marketing efforts, including website management, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and social media campaigns.
  • Plan and execute offline marketing initiatives such as print advertising, direct mail campaigns, and partnerships with local businesses or travel agencies.
  • Generate engaging content for various marketing channels, including website copy, blog posts, social media updates, and email newsletters.
  • Conduct market research to identify target demographics, analyze competitors, and stay updated on industry trends.
  • Manage the hotel's public relations efforts, including press releases, media relations, and events to enhance the hotel's reputation and attract positive attention.
  • Work closely with other departments to align marketing strategies with overall business objectives.
  • Utilize analytics tools to track the performance of marketing campaigns, analyze data, and generate reports to measure ROI and make data-driven decisions.
  • Develop and manage the marketing budget effectively, allocating resources to maximize ROI and achieve marketing goals.
  • Implement Customer Relations Management systems to track customer interactions, manage guest databases, and personalize marketing efforts to improve customer retention and loyalty.
  • Identify and cultivate partnerships with travel agencies, online travel agents (OTAs), corporate clients, and local businesses to drive bookings and increase revenue.
  • Ensure consistency in branding across all marketing channels and materials, maintaining the hotel's brand image and identity.
  • Organize promotional events, trade shows, and sponsorships to increase brand awareness and attract potential guests.
  • Monitor guest feedback and online reviews to identify areas for improvement and implement strategies to enhance guest satisfaction and loyalty.
  • Stay updated on industry best practices and marketing trends.
  • Other related task as may be assigned by the management.

Gereklilik

  • Educational Background: Bachelor's degree in Marketing, Business Administration, Hospitality Management, or any related field.
  • Experience: Minimum of 2 years of marketing experience, preferably in the hospitality, tourism, or service industry. Experience with digital marketing tools and hotel marketing is an advantage.

Technical Skills:

  • Proficient in digital marketing platforms (Facebook Ads, Google Ads, SEO tools, email marketing software)
  • Knowledgeable in content creation, basic graphic design (Canva/Photoshop), and social media management
  • Communication Skills: Strong written and verbal communication in English and Filipino. Confident in public speaking, brand storytelling, and copywriting.
  • Organizational and Analytical Skills: Detail-oriented with strong project management skills; capable of interpreting marketing data and applying insights to strategy
  • Creativity and Initiative: Must be creative, proactive, resourceful, and able to conceptualize and execute innovative marketing campaigns
  • Personality Traits: Professional, confident, results-driven, and able to work well with cross-functional teams
  • Other Requirements: Willing to work on-site, including weekends or holidays when needed; able to represent the hotel in external events or partnerships.
Satış ve PazarlamaYazılı iletişimSosyal medyaPazar araştırmasıİş analiziDijital PazarlamaMarka pazarlamasıKampanya Performans TakibiKampanyalarÖzenli
Preview

Alyssa Mae Marcellano

Corporate HRThe Lake Hotel Tagaytay Inc.

Bugün 0 Kez Yanıtla

Çalışma konumu

Km.58, Gen. Brgy., Emilio Aguinaldo Hwy, Tagaytay City, 4120 Cavite, Philippines

Yayınlandı 08 July 2025

Rapor

Bossjob Güvenlik Hatırlatması

Eğer pozisyon yurt dışında çalışmanızı gerektiriyorsa lütfen dikkatli olun ve dolandırıcılığa karşı dikkatli olun.

İş arayışınız sırasında aşağıdaki davranışlara sahip bir işverenle karşılaşırsanız, lütfen hemen bildirin

  • kimliğinizi saklıyor,
  • bir garanti vermenizi veya mülkünüzü tahsil etmenizi gerektiriyorsa,
  • sizi yatırım yapmaya veya fon toplamaya zorluyorsa,
  • Yasadışı menfaatler topluyor,
  • veya diğer yasa dışı durumlar.