Digital Marketing Manager

Safari Rent A Car Inc.

₺38.9-42.4K[Mensual]
Hibrida - ManilaExp de 3-5 YrsBaceleroTiempo completo
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Descripción del trabajo

Beneficios

  • Reconocimiento y Recompensas de Empleados

    Incentivos

  • Otros

    Eventos sociales de la empresa

  • Beneficios Beneficios

    Abrir espacio de trabajo

  • Desarrollo profesional

    Entrenamiento de Job, Programa de mentoría, Desarrollo profesional

  • Tiempo de apagado y abandono

    Salir por enfermedad, Salida por vacío

  • Balance de vida laboral

    Horas flexibles, Trabajo desde casa

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Descripción

  • This role requires a highly motivated, strategic and data-driven individual to lead and execute digital marketing campaigns across various channels. The successful candidate will have a strong understanding of SEO, SEM, PPC, retargeting, and remarketing strategies and will be responsible for driving customer engagement and conversions through innovative and effective campaigns.
  • Main areas of focus typically includes:
  • Lead Generation Strategy and Execution
  • Develop, implement, and optimize lead generation campaigns across multiple channels (social media, email marketing, search engines, etc.) to meet monthly lead generation targets (e.g., qualified leads per month).
  • Conversion Rate Optimization (CRO)
  • Analyze landing pages, ad copy, and marketing funnels to improve conversion rates by at least X% within the first six months, ensuring a consistent increase in client acquisition.
  • Paid Advertising Performance
  • Manage and monitor paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to achieve a defined cost-per-lead (CPL) or return on ad spend (ROAS) within budget constraints.
  • Content Marketing ROI
  • Plan and execute content marketing strategies that drive measurable traffic, engagement, and conversions, with a target of increasing website visits by X% and achieving a specific number of client inquiries monthly.
  • Analytics and Reporting
  • Track, measure, and report on all digital marketing KPIs, including website traffic, conversion rates, lead quality, and client acquisition costs, ensuring strategies align with achieving a business growth goal of X new clients per quarter.
  • Identify trends from reports from various marketing platforms (Google Analytics, social media dashboards, etc.)
  • Campaign Planning and Strategy
  • develop new marketing campaigns, setting objectives, defining target audiences, and outlining budgets.
  • Track the performance of live campaigns across different channels (social media, search engine marketing, email marketing, etc.) and make adjustments as needed.
  • How does it look like on a daily basis:
  • You will collaborate/contribute to the collective work & impact of customer engagement towards conversion.
  • You will initiate and support programs to improve the quality of engagements across all channels
  • You are responsible for the delivery of content or communications in different channels; as required.
  • You will implement, measure and evaluate campaigns across multiple channels of engagement. Your in-depth knowledge of SEO, SEM, PPC, Retargeting and Remarketing will be required.
  • You will be a major contributor in developing campaign-related materials.
  • You will identify target audiences using ad management tools in channels you manage and deliver paid campaigns efficiently and effectively to ensure we reach our objectives at reasonably acceptable costs.
  • You will leverage metrics and analytics in decision-making; and share these insights with the team.
  • The role requires close coordination with internal stakeholders on various campaigns.
  • Perform additional tasks assigned by the immediate Manager as required to meet the business needs

Requisito

  • Job Title: Digital Marketing Executive
  • Educational Qualifications: Bachelor’s degree in Marketing, Business, or a related field.
  • Experience Level: 3-5 years of relevant experience in digital marketing roles.
  • Skills and Competencies: Proficiency in Sales and Marketing, Market Research, Brand Marketing, Campaign Performance Monitoring, Google Analytics, Digital Marketing, Performance Monitoring, Email Marketing, Amazon PPC Ads creation, and Semrush.
  • Responsibilities and Duties: Plan and execute digital marketing campaigns, monitor performance metrics, analyze market trends, and develop strategies to enhance brand presence.
  • Working Conditions: Typical office environment, may include remote work options.
  • Qualities and Traits: Strong analytical skills, creativity, attention to detail, excellent communication, and teamwork abilities.
Ventas y MarketingInvestigación de MercadoMarca de MarketingMonitoreo de Rendimiento de CampañaGoogle AnalíticaMarketing digitalMonitoreo de RendimientoMarketing por EmailCreación de anuncios de Amazon PPCSemuscar
Preview

Ezekiel Sto.Domingo

HR OfficerSafari Rent A Car Inc.

Activo en tres días

Ubicación laboral

Manila. Manila, Metro Manila, Philippines

Publicado el 20 February 2025

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